Strategies to Maximize Instagram ROAS
Currently, Instagram has 2.35 billion active users which means 2.35 billion potential customers for businesses. We have badgered this point already enough that Instagram is not just for likes or comments. It has become a powerful platform for businesses to showcase their products or services and reach a massive audience. With its visually appealing interface […]
The Evolution of Video Content on Social Media: From Stories to Reels
Most of us must remember the time when Instagram was just a photo-sharing app and the video content was usually limited to Instagram stories. One of the most significant developments in the evolution of video content on social media has been the rise of Stories. Stories are short, ephemeral videos that disappear after 24 hours. […]